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SUMMIT RACING EQUIPMENT TO SPONSOR NHRA
KING OF THE TRACK RACING PROGRAM
GLENDORA, Calif. (Jan. 30,
2012) – NHRA officials announced today that Summit Racing
Equipment has expanded its involvement with NHRA and will
become the title sponsor of the Summit Racing NHRA King of
the Track program.
The Summit Racing NHRA King
of the Track is a special event that is offered to all NHRA
Member Tracks across the country, Canada and Puerto Rico, as
a special event for their bracket racers and their bracket
racing programs. Each track will have the option to host one
Summit Racing King of the Track event each year. The event
will feature a run-off between individual class winners with
the coveted NHRA Wally trophy being awarded to the Summit
Racing King of the Track winner at each NHRA member track.
“The NHRA King of the Track
program is a great opportunity to support bracket racers and
tracks across the country in addition to our Summit Racing
Series,” said Jim Greenleaf, Summit Racing’s Motorsports and
Events manager. “The program allows the tracks to put
together an exciting weekend of racing as racers compete for
the title ‘King of the Track.’”
The program is just one of
several specialty race programs offered to NHRA Member
Tracks that also include the National DRAGSTER
Challenge and the NHRA Jr. Drag Racing League Challenge.
The sponsorship extends
Summit’s current involvement in NHRA where the company is
the title sponsor of the NHRA Summit Racing Series, which
culminates in the crowning of Summit Racing Series National
Champions. Summit is also the title sponsor of NHRA Full
Throttle Drag Racing Series events in Las Vegas, Atlanta,
and Norwalk, Ohio. Summit also is the primary team sponsor
for the Ken Black Racing Pro Stock team, featuring drivers
Greg Anderson and Jason Line.
RACING ELECTRONICS RENEWS AS OFFICIAL
RADIO COMMUNICATIONS PROVIDER OF NHRA
GLENDORA, Calif. (Jan. 30,
2012) – NHRA announced today that RACING ELECTRONICS, the
worldwide leader in providing radio communications products
to the motorsports industry, has renewed its official
sponsorship as the Official Radio Communications provider of
NHRA.
For two decades, RACING
ELECTRONICS has been the Official Radio Communications
sponsor of the world’s largest motorsports sanctioning body,
providing hand-held radios, headsets, mobile units,
ancillary products, base radios, antennas, on-site setup and
support for the NHRA Full Throttle Drag Racing Series
events, the divisional NHRA Lucas Oil Drag Racing Series
events, NHRA’s owned and operated facilities and
broadcasting.
“Racing Electronics has been
a long-standing official sponsor of NHRA, providing a much
needed service to the league, the race teams and our fans,”
said Gary Darcy, senior vice president of sales and
marketing, NHRA. “This agreement ensures Racing Electronics
will continue its involvement in the sport for years to
come.”
In addition, RACING
ELECTRONICS has a major presence at the NHRA Manufacturers
Midway at NHRA Full Throttle Drag Racing Series events,
providing on-site sales, rentals and service for scanners,
headsets and communication needs for NHRA race teams and
fans.
“Since 2004, we have valued
our official sponsorship with NHRA,” said Bruce Silver,
president and CEO of RACING ELECTRONICS. “Because of our
success in the sport, it was a logical decision to renew our
agreement early. Moving forward, we intend to extend our
relationship with the teams and the fans with our newly
launched scanner rental program.”
RACING ELECTRONICS has been
in the racing industry for 24 years. What began as a hobby
in 1988 has grown to become the world leader in race
communications. RACING ELECTRONICS is a manufacturer and
supplier of a complete line of race communication products
and accessories, providing its customers 2-way radios,
scanners, headphones and headsets, as well as a complete
selection of accessories and sportswear, and a guide listing
the year’s races and scanner frequencies for specific
events.
Headquartered in Glendora, Calif.,
NHRA is the primary sanctioning body for the sport of drag
racing in the United States. NHRA presents 23 national
events featuring the NHRA Full Throttle Drag Racing Series,
NHRA Lucas Oil Drag Racing Series and NHRA Pro Mod Drag
Racing Series presented by ProCare Rx. NHRA provides
competition opportunities for drivers of all levels in the
NHRA Summit Racing Series and the NHRA Drags: Street Legal
Style presented by AAA. NHRA also offers the Jr. Drag Racing
League for youth ages 8 to 17. In addition, NHRA owns and
operates five racing facilities: Gainesville Raceway in
Florida; Atlanta Dragway in Georgia; National Trail Raceway
in Ohio; Lucas Oil Raceway at Indianapolis; and Auto Club
Raceway at Pomona in Southern California. For more
information, log on to
NHRA.com,
or visit the official NHRA pages on Facebook, YouTube and
Twitter.
MARK LYLE NAMED OFFICIAL NHRA CHIEF
STARTER
GLENDORA, Calif. (Feb. 1,
2012) — NHRA officials announced today that Mark Lyle,
long-time starter in NHRA’s Division 6 and a certified team
member of the NHRA Safety Safari presented by AAA, has been
named the official NHRA Chief Starter, one of the most
storied positions in all of
NHRA Drag
Racing. There have only been two chief starters in
the sport’s 60-plus year history, Buster Couch (1955-1996)
and Rick Stewart (1996-2011).
Beginning at the O’Reilly
Auto Parts NHRA Winternationals presented by Super Start
Batteries at Auto Club Raceway at Pomona, Feb. 9-12, Lyle
will command the best view in the facility, standing
alongside every kind of drag racing vehicle, most notably
the 7,000-horsepower Top Fuel and Funny Car machines
featured in NHRA’s marquee Full Throttle Drag Racing Series.
“It is simply the highest
honor anyone in my position can have,” said Lyle, who
resides in North Bend, Wash., with his family. “I really
have to thank Kenworth Northwest for being flexible with my
NHRA work schedule over the years and for allowing me to
pursue my dream. To follow in the footsteps of two iconic
and legendary figures in NHRA history is beyond words. I am
looking forward to sending off the first pair in Pomona.”
Lyle has worked in the
automotive industry his entire professional career, all the
while spending countless weeknights and weekends perfecting
his craft on the starting line, or working as a safety team
member in the sport he has loved since his youth. He
started as the official starter at Pacific Raceways in 2000,
and since then has been a certified team member of NHRA’s
Division 6. He was named the official starter of the
division in 2005. Lyle worked alongside recently retired
NHRA chief starter Stewart at many national events the last
several years.
“Throughout his time as a
starting line official, he has demonstrated the
characteristics necessary to take on this very important
position on the NHRA Full Throttle Drag Racing Series
circuit,” said Graham Light, senior vice president of racing
operations, NHRA. “He always has safety first and foremost
in his mind and strives to be fair and just in his
decision-making.”
Headquartered in Glendora, Calif.,
NHRA is the primary sanctioning body for the sport of drag
racing in the United States. NHRA presents 23 national
events featuring the NHRA Full Throttle Drag Racing Series,
NHRA Lucas Oil Drag Racing Series and NHRA Pro Mod Drag
Racing Series presented by ProCare Rx. NHRA provides
competition opportunities for drivers of all levels in the
NHRA Summit Racing Series and the NHRA Drags: Street Legal
Style presented by AAA. NHRA also offers the Jr. Drag Racing
League for youth ages 8 to 17. In addition, NHRA owns and
operates five racing facilities: Gainesville Raceway in
Florida; Atlanta Dragway in Georgia; National Trail Raceway
in Ohio; Lucas Oil Raceway at Indianapolis; and Auto Club
Raceway at Pomona in Southern California. For more
information, log on to
NHRA.com,
or visit the official NHRA pages on Facebook, YouTube and
Twitter.
NHRA FUNNY CARS ON DISPLAY AT KEY
INDIANAPOLIS DESTINATIONS PRIOR TO SUPER BOWL XLVI
GLENDORA, Calif. (Feb. 1,
2012) – NHRA Full Throttle Drag Racing Series Funny Cars
from Don Schumacher Racing and John Force Racing will be
prominently displayed at two leading tourism destinations
across central Indiana leading up to Super Bowl XLVI.
NFL fans that touchdown at
the Indianapolis International Airport will be greeted by
the Castrol GTX High Mileage Ford driven by John Force and
the Auto Club Ford Mustang driven by Robert Hight. Both
cars competed in the 2011 NHRA Full Throttle Drag Racing
Series. One car will be on display at Concourse A and the
other at Concourse B and both will be highly visible to
those arriving into the city. The displays will feature
custom welcome signage and information about the ‘Big Go,’
the prestigious Mac Tools U.S. Nationals, held at Lucas Oil
Raceway at Indianapolis during Labor Day weekend.
DSR and JFR cars will also be
on display at the Super Celebration Site at Metropolis Mall
in Plainfield, Ind., located in Hendricks County. Both the
NAPA Funny Car driven by Ron Capps and the 2010 John Force
Castrol GTX 25th anniversary Ford Mustang will be a focal
point of the 18,000 square foot Super Celebration Site
display.
At the Super Celebration Site, fans
will not only be able to see the Funny Cars but also be able
to race an IndyCar simulator and test their football skills
on the NFL Blitz video game. Metropolis Mall will also
house a replica Izod Indy Car featuring the decals of the
Baltimore Ravens as part of the Super Cars promotion. For
more information on the Super Celebration Site, visit
www.TourHendricksCounty.com/SuperSite.
“Having the Super Bowl in
Indianapolis is an enormous thrill for all of us who live
and work here,” said Mike Lewis, vice president of Don
Schumacher Racing based in Brownsburg. “Considering the
culture of auto racing in Indiana it only makes sense for
industry leaders like Don Schumacher Racing to become
involved in Super Bowl activities. We hope NFL fans will
want to experience our brand of 320 MPH excitement at some
of the 23 NHRA events around the country.”
"Having my hot rods on
display as part of the Indianapolis Super Bowl events is
great for the NHRA and my sponsors like Castrol, Ford, Auto
Club, Traxxas, Mac Tools and BrandSource. I put the John
Force Road Show together to spread the gospel of NHRA and
you aren't going to get a bigger crowd than Indianapolis
this week,” said 15 time Full Throttle Series Champion, John
Force. “I played football growing up and to have my Castrol
GTX HIGH MILEAGE Ford Mustang Funny Car, my 25th anniversary
Castrol Funny Car and Robert Hight's Auto Club Ford Mustang
on display at the airport and the Metropolis Mall is pretty
cool."
“When we first heard we would
be a Super Celebration Site and featuring a Super Car, we
knew we had to showcase our own NHRA Super Cars as part of
the festivities,” said Jaime Bohler Smith, associate
director for the Hendricks County Convention and Visitors
Bureau, the group overseeing the site. “Our hope is that
guests coming to see the big game, will come back and join
us for the Big Go (the Mac Tools U.S. Nationals at Lucas Oil
Raceway) right here in the motorsports capitol of the
world,” she added.
The cars at the airport will
be continuously on display and those at Metropolis Mall will
be on display from Feb. 2nd from 10 a.m. to 9 p.m. through
Feb. 5th from noon to 4 p.m. Metropolis Mall is located on
the eastern edge of Hendricks County and just minutes from
downtown Indianapolis.
DOLLAR GENERAL NAMED TITLE RIGHTS SPONSOR
OF NHRA FULL THROTTLE DRAG RACING SERIES EVENT IN TOPEKA
GLENDORA, Calif. (Feb. 2, 2012) — NHRA
announced today that Dollar General, the nation’s largest
small-box discount retailer, will become the title rights
sponsor of the annual NHRA Full Throttle Drag Racing Series
event in Topeka, Kan. The Dollar General NHRA
Summernationals will be held May 18-20 at Heartland Park
Topeka. For tickets, go to
www.NHRATIX.com.
Dollar General boasts more
than 700 stores in and around the state of Kansas and
intends to conduct in-market store activation programs for
the event. In addition to promotional rights, Dollar
General will receive broadcast elements, display space and
signage on-site at the event, pre-event customer activities,
and corporate hospitality. It represents Dollar General’s
first involvement in NHRA Full Throttle Drag Racing.
“Having Dollar General as
title rights sponsor of the Dollar General NHRA
Summernationals in Topeka affords NHRA and Heartland Park
Topeka with a great opportunity to reach and expose NHRA to
a broad audience,” said Gary Darcy, senior vice president of
sales and marketing, NHRA. “To partner with a retail outlet
like Dollar General is a great way to deliver the NHRA
message to a broad audience and we look forward to
activating the sponsorship in the marketplace.”
Goodlettsville, Tenn.-based
Dollar General Corporation is the nation’s largest small-box
discount retailer, making shopping for everyday needs
simpler and hassle-free by offering a carefully-edited
assortment of the most popular brands at low everyday prices
in small, convenient locations. Dollar General ranks among
the largest retailers of top-quality brands made by
America’s most-trusted manufacturers, such as Procter &
Gamble, Kimberly Clark, Unilever, Kellogg’s, General Mills
and Nabisco.
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